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Fabian Oloarte Creative Media Strategist & Project Coordination Specialist

✉️ [email protected]

@foloarte

Growth Manager specializing in content strategy development and Project Coordination. Focused on marketing campaigns that solving customer needs and driving business impact. Extensive knowledge on YouTube metrics analysis and performance goal settings.

EXPERIENCE

LaHaus

Jan 2025

Present

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PDGA

Jul 2024

Present

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Content Marketing Director for LaHaus

Directing all the creative efforts behind content development

• Increased the interaction rate of organic content across all platforms by 10X in 5 months
• Reduced CPL by 2X by improving video ad quality within 5 months
• Built a team that produces content for organic and pid media in 3 months

Content Marketing director for PDGA Latinoamerica (part time)

Focused on building and maintaining the Latin American Disc Golf Community.

• Growth the IG channel to 1000 in 6 months
• Successfully communicated 5 strategic initiatives in 6 months.
• Directed and concluded a new and renewal membership campaign with a 60% membership increase during 2024

Dynamic Discs

Aug 2023

Apr 2024

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International Strategy Director

Business Developer for Latin America

In this position I worked closely with community leaders in Latin America to promote the growth of the sport

• Launched and sold out multiple Hispanic-oriented products, e.g., “The Grow the Sport Disc Line - Mexico Edition” and “Sombrero Vueltiao DyMax Fundraiser Disc”.
• Coordinated the donation, transport, and installation of 9 new fixed Disc Golf Courses in Latin America (42% in Mexico, 50% in Puerto Rico, 40% in Colombia). ⭐
• Sponsored and executed 16 PDGA tournaments in Latin America.
• Grew a Spanish Disc Content Platform on Instagram from 0 to 900 followers in less than a year.
• Established 5 business partnerships for disc golf product distribution in Latin America.

Dynamic Discs

Feb 2022

Aug 2023

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International Media Director

Media team manager

As the media team manager we accomplished important milestones for the company.

• Developed a collaborative system among media partners to produce 60 YouTube videos with top professional Disc Golf players, generating 300k+ views. ⭐
• Hired a bilingual full-time Social Media Manager for Dynamic Discs, handling distribution for 3 brands on 5 channels.
• Grew TikTok following from 0 to 20k
• Executed marketing campaigns for “Supreme Plastic Escape and Judge”, “The Raptor Eye Felon”, “Orbit Ice Effect Molds”, and “10 Year Anniversary Box”.

Platzi

Jul 2021

Oct 2020

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